I'm Samir

If you've landed here, you're probably curious about who I am and whether I might be the right person to help you with your next career move. Let me share a bit about myself and what drives me.

I'm based in Dubai, where the energy of transformation and possibility is everywhere. Like this dynamic city, I believe in the power of reinvention and growth. But unlike the towering skyscrapers around me, I believe the most meaningful transformations happen in quiet moments of clarity, through deep conversations that help you discover your own path forward

What Makes Me, Well, Me

"My CliftonStrengths reveal how I approach work with purpose and connection:"

  • Strategic: I connect dots others might miss.

  • Ideation: I bring fresh perspectives and ideas.

  • Connectedness: I help you see the big picture in your journey.

  • Positivity: I bring an optimistic approach, even to challenges.

  • Woo: Conversations flow easily, no matter the topic.

What I Value Most

"Freedom, Creativity, and Learning are my guiding values, shaping both my life and work:"

  • Freedom: The ability to chart your own course.

  • Creativity: Imagining new possibilities and solutions.

  • Learning: Continuous growth that drives progress.

    These values define how I work with clients—and are likely what brought you here today.

WHY I DO THIS WORK

A message from my mentor, Col. Mohammed Murad, Past International President of Toastmasters International, transformed my perspective: “Samir, whatever you do, just make sure it’s never about you.” It may seem counterintuitive for an "About Me" page, but this idea of servant leadership guides my work.

Getting here wasn’t easy. I’ve made seven major career shifts, moving on from roles that looked successful on paper but felt misaligned. Each transition taught me about the importance of clarity—something I lacked while making choices based on what I wanted to leave behind rather than where I truly wanted to go.

A message from my mentor, Col. Mohammed Murad, Past International President of Toastmasters International, transformed my perspective: “Samir, whatever you do, just make sure it’s never about you.” It may seem counterintuitive for an "About Me" page, but this idea of servant leadership guides my work.

Getting here wasn’t easy. I’ve made seven major career shifts, moving on from roles that looked successful on paper but felt misaligned. Each transition taught me about the importance of clarity—something I lacked while making choices based on what I wanted to leave behind rather than where I truly wanted to go.

This journey inspired me to create Next Big Move™ and The Clarity Game™—frameworks that help leaders and professionals find the clarity they need. Working with others, I realized that most don’t need more advice; they need structured guidance and a safe space to explore options with someone who listens and asks the right questions.

Today, I use my experiences to support others in navigating their transitions with purpose and confidence. I don’t tell you what to do; I help you uncover the path that’s right for you.

I promise I won't give you a roadmap or tell you what to do. Instead, I'll create a space where you can:

  • Discover your own answers through powerful questions

  • Gain clarity through structured reflection

  • Connect your unique strengths to your aspirations

  • Make decisions that align with your values

  • And eventually build your own roadmap

Let's Connect

If you're still reading, something here has resonated with you. Maybe you're standing at a crossroads, feeling the weight of unrealized potential, or simply knowing it's time for your next big move. Whatever brought you here, I'd love to have a conversation about where you are and where you want to go.


No pressure, no sales pitch – just a meaningful conversation about what's next for you.

Ready to talk?

"The journey of a thousand miles begins with a single conversation."

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